DISCOVERY SOUTHEAST ASIA - 2010-2012
Possibly one of the most well-known entertainment channels in the world, Discovery has been dedicated to satisfying curiosity and entertaining viewers for over 30 years. MAYHEM had the utmost pleasure working with Discovery Southeast Asia in promoting their new and upcoming programmes and series through their online platforms.
It was especially jaw-some working on Discovery Channel’s annual Shark Week in 2011 where we were given the creative freedom to produce all the regional key art; From directing the photoshoot which featured Malaysian comedian and appointed Chief Shark Officer for the year, Harith Iskandar, to creating all the ads on print, online, social media and radio. And let’s face it, who doesn’t love sharks?
Above: Various Facebook Apps for River Monsters, iGenius and Worst-Case Scenario with Bear Grylls.
Below: Various premiums and collaterals for The Colony, World’s Deadliest Towns, Ian Wright: Out Of Bounds and Solving History with Olly Steeds.
MAYHEM also had the pleasure of working on other channels under the Discovery Network, such as TLC – creating the promo materials, Facebook Apps and contests for programmes such as Invite Mr. Wright and Cake Off.
Oh and did we mention we had the privilege of rubbing shoulders with superstars like Ian Wright and Bobby Chinn? Ah…the perks of the job.